CHIKAMORI Motoshi and KUNOH Kyoko, who had been working as a media art unit “minim++” (minim-plapla) and interactive media researcher KAKEHI Yasuaki played a key role in founding the organization in 2004. They have been engaging mainly in the interactive art field, while also involved in a wide range of activities such as space supervising and art work production in public space, commercial space and events, as well as the production of video contents, development of interactive systems, product design, and technological development project with universities and companies. Their work has been featured in many different locations both domestically and internationally at prominent festivals including Ars Electronica (Austria), SIGGRAPH (USA), Centre Pompidou (France) and Japan Media Arts Festival (Japan). An animation designer OHARA Ai has joined the group in 2008, and launched the TV program “Design Ah!” for NHK Educational TV and so on. They are further spreading their field of activity, such as sketching mental images of nature with the theme of “Imaginature” incorporating the unique perspective and methods of media art.